Privacy Policy

Last updated: October 4, 2026

What we collect

TheatreShelf does not require an account and does not process payments directly on this site, so we do not collect account credentials or payment information.

We collect basic analytics data through Google Analytics 4, including pages visited, general location (city/country level), device and browser type, and how you arrived at the site. This helps us understand which content is useful to fans.

If you contact us through our Contact page or by email, we collect whatever information you include in that message (typically your email address and the content of your note) so we can reply.

TheatreShelf Monthly is our email newsletter. We use Kit (formerly ConvertKit) to store subscribers' email addresses and to send the newsletter. Kit's privacy policy is at kit.com/privacy.

The form sends only your email address to Kit. Kit may record whether newsletter emails are opened and which links are clicked; see Kit's privacy policy.

We use double opt-in. After you subscribe, Kit sends a confirmation email, and your address joins the list only after you click the link in it. If you never confirm, you won't receive the newsletter.

Every newsletter email includes an unsubscribe link. Clicking it removes you from the list.

Our server uses your IP address to limit repeated sign-up attempts. The sign-up form doesn't store it. Our web server's access log does record the IP address of every request, including sign-ups, and keeps those logs for about 14 days.

To ask what we hold about you, to correct it, or to have it deleted, email hello@theatreshelf.com or use our Contact page.

Cookies

Cookies are small text files a website stores in your browser to remember information between visits. This site uses cookies set by Google Analytics 4 to measure site usage, and advertising partners (described below) may set their own cookies when their scripts or ads load on this site.

You can control or delete cookies through your browser's settings. Most browsers let you block cookies entirely, block only third-party cookies, or clear cookies already stored. Blocking cookies may affect how some parts of this site behave, though the site remains usable without them.

Advertising

This site may display ads served by Google. Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites. Google's use of advertising cookies enables it and its partners to serve ads to users based on their visit to this site and/or other sites on the Internet. Users may opt out of personalized advertising by visiting Google Ads Settings.

For more detail on how Google uses data when you use our partners' sites or apps, see How Google uses information from sites or apps that use our services.

Affiliate links

TheatreShelf participates in the Amazon Associates program and the Bookshop.org affiliate program. As an Amazon Associate, TheatreShelf earns from qualifying purchases. When you click an affiliate link to Amazon, Bookshop.org, or another retailer, that retailer may set its own cookies and collect information according to its own privacy policy; we don't control or have access to that data. See our Affiliate Disclosure for more.

If you're in the EU or UK (GDPR)

If you're located in the European Economic Area or the UK, you have the right to request access to, correction of, or deletion of personal data we hold about you (such as a newsletter subscription or a message you sent us), and the right to object to or restrict certain processing. To exercise any of these rights, contact us using the method below.

If you're in California (CCPA)

If you're a California resident, you have the right to know what personal information we've collected about you, to request deletion of that information, and to not be discriminated against for exercising these rights. TheatreShelf does not sell personal information. To make a request, contact us using the method below.

Your choices & contact

You can control analytics and advertising cookies through your browser or the Google Ads Settings link above. To ask a question about this policy or to make a request about data we may hold about you, reach us at the address on our Contact page.